User love: How a top 10 iOS and Android app gets great reviews while cutting support requests by 49% with in-app support

PicCollage is a Top 10 iPhone, iPad and Android photo app in the US, U.K., Japan and many other countries. They have over 38 million downloads as of Summer 2013, and over 12 million monthly active users. Android users account for a third of these.

Download the case study to read about how PicCollage:

  • Keeps millions of teenage users happy with fewer than 15 employees
  • Relies on feedback to determine how to allocate resources
  • Uses Android UserVoice SDK to get essential configuration information

"Feedback gives us a picture of our user base, which helps us figure out how to better balance resources and prioritize features.”

Ching-Mei Chen Co-founder and Head of Product

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